Nowhere to be seen on Google? Want to feature above ‘Bloggs & Co.’ On Yahoo? Want more business knocking on your door? The fastest way to fix this is to get in contact with SEO Services.
This document is by far not a quick fix for getting a top spot on Google, the people who promise this sort of thing to you are thieves! Use this document as a checklist for formulating an online marketing strategy for your estate agency and be sure to try a few of the items, they’re simple to carry out and you don’t even have to be a nerd to do them!
Step 1 – Have you mentioned to the main engines about your site?
It impresses me just the number of companies forget to inform online search engine that they are there. It’s simple to do, just visit each of the engines below, key in ‘submit URL’ and follow the simple instructions to register your website with the top engines:.
Step 2 – Compose 10 keywords/key expressions about your company.
Getting your keywords right is definitely one of the leading 3 things to think about for your internet site. Estate agency is extremely competitive and therefore if you really want a suitable position and to be found put some time into some cautious idea. In reality, keywords is probably the wrong term, think even more along the lines of the kinds of ‘essential phrases’ that your leads would enter and list 10 of these for each page on your site.
Here’s a basic example to consider:.
BAD – ‘estate representatives’ GOOD – ‘estate representatives in Farnham’.
BAD – ‘EPC’ GOOD – ‘energy efficiency certifications uk’.
The goal is to improve the types of phrases your possible customers would enter and consequently stand more possibility of being found than the competition for that expression … simple!
Right here is a fantastic device for assisting you decide on which key expressions to utilize wordtracker.com.
Step 3 – Putting your key expressions in your internet site.
OK, so this part could require a little technical help, but I need to emphasise that this is not a big task and any great web designer will know exactly what to do with your keywords and for small amount money. Utilizing your keywords and phrases make certain to place them in the following places:.
PAGE TITLES – the description that appears in the leading left when your web page appears.
HEADINGS – your vital phrases must appear here as search engine spiders will be planning to these for search significance.
MATERIAL – Your crucial phrases need to be very carefully written within the material of your site without making it checked out without making sense. Also, do not compose an essay – 150 words is best!
ALT TAGS – These are keywords that are associated with images and whilst are not that essential to browse engines, are still an added reward for you.
TOP IDEA – Constantly take a look at your rivals (who appear above you on search engines) keywords on their websites by just going to their internet site, right clicking on the page and picking ‘view source’. You will see a load of code appear and this is where you can examine their keywords and phrases under the title ‘META’.